Frequently asked questions

The questions everyone asks, answered the way we'd want them answered.

How long does SEO take to work?

Foundations fixes can show inside weeks; content and authority compound over months. A fair review point is three to six months, and anyone promising results in a fortnight is describing ads, not SEO.

Can you guarantee first-page rankings?

No, and neither can anyone else: Google decides rankings and publishes as much. What can be promised is the work: named tasks, done properly, in the order that gives your site its best shot.

What does SEO cost?

It depends on the state of your site, your market and your content gap, which is why we quote rather than sell packages. Anything priced identically for every business is priced for the average business, which yours is not.

Is SEO better than Google Ads?

Different tools: ads buy visibility instantly and stop the moment you stop paying; SEO builds slower and keeps working. Many businesses run ads while the SEO compounds, then taper. The honest answer depends on your margin and urgency.

We had SEO done before and nothing happened. Why?

Usually order: content or links delivered onto broken foundations, or work measured in rankings for phrases nobody searches. A post-mortem on the previous work is part of any first conversation.

Do we even need SEO?

Not always. If your website cannot convert its current visitors, fix that first. If your customers do not search for what you sell, spend elsewhere. We will say so when either is true.

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